who WE are
The name “Crimeconnexion” is quite unique for a PR and marketing agency. What’s the story behind the name, and how does it reflect your approach to branding and communication?
The name “Crimeconnexion” was born from the idea of breaking boundaries and challenging the status quo in the world of PR and marketing. It’s about making bold moves, thinking unconventionally, and connecting brands with their audiences in ways that disrupt the ordinary. Just as solving a crime involves connecting the dots and uncovering hidden narratives, our work focuses on uncovering a brand’s true essence and weaving that into powerful stories that resonate with their audience.
The name also symbolizes the importance of connection in what we do—whether it’s connecting clients with their target market, or connecting the right elements to create a cohesive and impactful strategy. At the heart of Crimeconnexion is the belief that strong communication is about digging deeper, understanding the complexities of a brand, and then presenting it in the most compelling way possible.
THE FOUNDER
Crime connexion was founded and built by PR and marketing genius Omar Tolba. Omar Tolba created CrimeConnexion with a clear vision in mind, in which he provides distinctive, unique marketing, branding, and PR services. Omar has partnered with Egypt’s top leading local and international businesses, helping them develop, progress and preserve their reputation.
The PR genius has worked with massive multinational names such as Pier 88, Esca, Dusit Thani, Fairmont, Posh, GC watches and many more other amazing well-known brand names. Omar Tolba is considered as a tour de force in today’s PR industry and a regular sight on social media due to his marvelous work and his plethora of high-end connections. His work in several important occasions has been regarded as top-tier and people not only tend to love him as a person, but his incredible passion and mind- blowing, creative takes on marketing and advertising scenarios too.
OBJECTIVE
Crimeconnexion can also assist and provide all the help you need with communication and reaching out to the brand’s stakeholders and general audience, as well as obtaining special media cove age and planning a glamorous event.
Our objective is pushing the boundaries of what PR can do. Public relations, in our perspective, is based on the 3 C’s: consistency, congruence and commitment. Based in Cairo and France, Crimeconnexion is a full-service public relations business dedicated to serving the needs of our clients and their needs, whatever they are.
We specialize in media relations and influencing, issue management, strategic counseling, advertising and marketing, and ofcourse, event planning and management. In addition, we give the client the tools and resources they need to effectively execute and sustain their brands and their reputation.
OUR VISION
To supply our clients with unique and effective integrated brand marketing and public relations solutions that will help them expand their businesses and achieve their purpose. We never lose sight of what's most Important: our client connection. We can only be successful if our clients are successful.
OUR PARTNERS
